Service · Email & Automation

Your list is your asset.
Treat it like one.

We build the email sequences and newsletter system that turns cold contacts into paying clients — running around the clock without you lifting a finger.

6
core sequences built
48h
average setup time
42%
avg open rate achieved

A cold list
is a leaking bucket.

Most businesses collect emails and then do nothing — or worse, blast the same generic newsletter to everyone. The result: unsubscribes, low open rates, and zero revenue from email.

Meanwhile, your competitors are running multi-step sequences that automatically educate, follow up, and close. Every lead that hits their list enters a system. Every lead that hits yours? Waits for a monthly email.

Email is still the highest-ROI marketing channel — but only when it's treated as an automated system, not a broadcast tool.

Monthly newsletters sent to your entire list with no segmentation
No welcome sequence — leads go cold within 48 hours of subscribing
No re-engagement — inactive subscribers kill your deliverability
Manually following up with leads who showed interest weeks ago
vs. with FlowKix
Segmented flows triggered by behavior — the right email, right time
Welcome sequence fires within 2 minutes of signup — every time
Automated re-engagement keeps your list clean and deliverability high
Sales sequences follow up automatically for 14+ days without friction

Built for businesses with
a list that should be working harder

If you're collecting emails but not systematically converting them, you're sitting on revenue. This service is designed for you.

Coaches & Consultants E-Commerce Brands SaaS Companies Service Businesses Course Creators Marketing Agencies Real Estate Professionals Healthcare Practices B2B Companies Local Businesses Membership Sites Event Organizers
📬

You have a list but no system

You've been collecting emails for months but haven't built the automation infrastructure to actually monetize them.

⏱️

You follow up manually — or not at all

You know you should follow up with leads faster, but manually doing it at scale is impossible without automation.

📉

Your open rates are below 25%

Generic blasts to unsegmented lists kill deliverability. You need sequences built for engagement, not volume.

🔁

You want to stay top-of-mind consistently

A weekly or monthly newsletter that goes out reliably — branded, valuable, and on-message — keeps you in the inbox without effort.

💸

You want email revenue you can measure

Every sequence we build includes attribution tracking so you know exactly how much revenue email is generating each month.

🤖

You want it done for you, completely

From strategy to copywriting to platform setup to live monitoring — we handle everything. You review and approve.


6 sequences that work
together as one engine

Each sequence has a specific job in your subscriber lifecycle. Together, they convert cold leads into clients — automatically.

01
👋
Welcome Flow
5–7 emails · Days 1–14 · Brand introduction + first conversion
+

The most important sequence you'll ever build. When someone subscribes, their intent is highest in the first 48 hours. The welcome flow capitalizes on that window — introducing your brand, establishing authority, and guiding them toward a first action.

We write every email in your voice. Subject lines tested for open rate. CTAs designed for conversion. Timing calibrated to your audience's behavior.

💡 Welcome emails have 4× higher open rates than regular campaigns. This is your highest-leverage sequence.

What's built

  • Email 1: Instant welcome + lead magnet delivery (if applicable)
  • Email 2: Your story + why you're different
  • Email 3: Social proof + client results
  • Email 4: Most valuable content piece
  • Email 5: Soft pitch + CTA to book or buy
  • Email 6–7 (Growth+): Objection handling + urgency
02
🎁
Lead Magnet Delivery
Instant + 3-email follow-up · Capture moment through first value
+

If you have a lead magnet (free guide, checklist, template, webinar, quiz), we build the delivery sequence that maximizes the value of that first touch. Instant delivery, followed by emails that extend the relationship.

Most businesses deliver the asset and go silent. We build 3 follow-up emails that move the subscriber from "I got the free thing" to "I want to work with them."

Sequence structure

  • Email 1: Immediate delivery + how to use it
  • Email 2 (Day 2): "Did you get a chance to…" + quick win
  • Email 3 (Day 4): Deepen value + introduce your service
  • Merge into Welcome or Nurture flow seamlessly
03
🌱
Nurture Sequence
8–12 emails · 30–60 days · Education + trust building
+

Not everyone buys in the first 14 days. The nurture sequence keeps your brand in front of leads who aren't ready yet — building trust over time so when they're ready to buy, you're the obvious choice.

These emails are educational, entertaining, and valuable. No hard pitches. Just consistent proof that you know your industry and that your subscribers get value from being on your list.

Content pillars used

  • Industry insights and trend breakdowns
  • Case studies and client transformations
  • "How to" emails that solve a specific problem
  • Behind-the-scenes + authority positioning
  • Soft CTAs at natural conversion windows
04
🔁
Re-engagement Campaign
4–5 emails · Win back inactive subscribers or clean list
+

After 60–90 days of inactivity, subscribers kill your deliverability score. The re-engagement sequence attempts one final win-back — offering a reason to return, or gracefully unsubscribing them to protect your sender reputation.

A clean, engaged list of 2,000 beats an unengaged list of 20,000 every single time. We keep yours healthy.

How it works

  • Triggered automatically after 60–90 days of no opens/clicks
  • Email 1: "We miss you" — compelling reason to re-engage
  • Email 2: "Last chance" — urgency + special offer if applicable
  • Email 3: "Are you still there?" — simple one-click re-confirm
  • No response = automated removal or suppression
05
💰
Sales Sequence
5–7 emails · Promotional campaigns + launch support
+

When you have something to sell — a new offer, a limited-time promotion, a product launch — the sales sequence does the heavy lifting. Built to create desire, handle objections, and close with urgency over 5–7 days.

We write this to your specific offer, audience, and pricing. No generic templates — every email is crafted for maximum conversion.

Campaign structure

  • Email 1: The announcement — why now, why this
  • Email 2: Social proof + who it's for
  • Email 3: Objection handling + FAQ
  • Email 4: Urgency + scarcity (if applicable)
  • Email 5: Last call + strong CTA
  • Email 6–7: Segmented follow-up for non-converters
06
📰
Newsletter (Monthly or Weekly)
Branded inbox presence · Consistent · Done-for-you
+

The newsletter is your long-game asset. Not every subscriber is ready to buy — but every subscriber can become a raving fan if you show up in their inbox consistently with content that matters.

We write, design, and schedule your newsletter every week or month. Branded template, curated content, your voice. It goes out whether you're busy or not.

What's included

  • Branded HTML email template (matches your site)
  • Content written in your voice each period
  • Subject line + preview text A/B tested
  • Scheduled and sent on your behalf
  • Monthly: 1 send/mo (Essential tier)
  • Weekly: 4 sends/mo (Growth & Premium tiers)

Strategy before sequences

We don't build flows blindly. First we map your subscriber lifecycle, identify gaps, and design a system around your specific revenue goals.

1

Subscriber Lifecycle Mapping

We map every stage from first touch to repeat buyer — identifying where leads drop off and where the biggest automation gaps are.

2

Platform Audit & Setup

We audit your current ESP (Klaviyo, ActiveCampaign, Mailchimp, etc.), configure deliverability settings, and set up segmentation infrastructure.

3

Copywriting in Your Voice

Every email is written by our team — subject lines, body copy, CTAs — in the tone and style of your brand. No generic templates.

4

Build, Test & Deploy

We build every flow in your platform, run end-to-end tests across devices and email clients, then go live with full monitoring.

Sequence Trigger Avg Open Rate
Welcome FlowNew subscriber52–68%
Lead Magnet DeliveryOpt-in form submission60–75%
Nurture SequenceAfter welcome · 30 days28–38%
Re-engagement60–90 days inactive18–25%
Sales SequenceManual launch / automation35–48%
NewsletterWeekly / Monthly send32–45%

From setup to running system
in 30 days

We move fast without cutting corners. Here's exactly what happens in the first 3 months.

Phase 1
Weeks 1–2
Foundation & Build
Onboarding call + brand voice review
Platform audit + deliverability setup
Subscriber segmentation architecture
Welcome flow copywriting + build
Lead magnet delivery sequence (if applicable)
Email templates + branded design
Phase 2
Weeks 3–4
Launch & First Newsletter
Nurture sequence built + deployed
Re-engagement flow configured
First newsletter planned + written
All sequences go live + tested
Reporting dashboard set up in FLOWKIX HUB
Week 1 performance review call
Phase 3
Month 2–3
Optimize & Scale
Sales sequence built for first campaign
A/B testing on subject lines + CTAs
Segmentation refinement based on data
Newsletter cadence locked in
Monthly performance report delivered
New flow recommendations based on results

Email Automation + Newsletter
combined in every tier

Every plan includes both the automation infrastructure and the ongoing newsletter — because they work best together.

Deliverable
Essential
Growth
Most Popular
Premium
Welcome flow (emails) 5 emails 6 emails 7 emails
Lead magnet delivery
Nurture sequence 8 emails 10 emails 12 emails
Re-engagement flow Basic (3 emails) Full (5 emails) Full + branching
Sales sequence 1 per quarter Monthly
Newsletter sends Monthly (1/mo) Weekly (4/mo) Weekly (4/mo)
List segmentation Basic Advanced Full behavioral
A/B testing Subject lines Full (subject + copy + CTA)
Reporting Monthly summary Monthly + FLOWKIX HUB Weekly + full attribution
Monthly investment $900/mo$450/mo $1,800/mo$900/mo $3,200/mo$1,600/mo

Flat monthly retainers.
No surprises.

All email automation work is priced as a monthly retainer — platform fees (Klaviyo, ActiveCampaign, etc.) are separate and billed directly to you.

Onboarding fee: A one-time setup fee of $600 applies on all new accounts. This covers platform audit, deliverability configuration, subscriber list migration review, brand voice documentation, and the initial build of your welcome and delivery flows — all completed in Week 1.

Platform costs: Email service provider fees (Klaviyo, ActiveCampaign, Mailchimp, ConvertKit, etc.) are separate and billed directly to your card. We recommend and configure the right platform for your list size and budget.

Essential
$900$450
per month + $600 onboarding
Automation: Welcome flow (5 emails) + lead magnet + nurture (8 emails) + re-engagement (basic)

Newsletter: 1 branded send per month
Get Started →
Premium
$3,200$1,600
per month + $600 onboarding
Automation: 7-email welcome + full nurture (12) + branching re-engagement + monthly sales sequences + behavioral segmentation + full A/B testing (subject, copy, CTA)

Newsletter: Weekly sends + weekly performance reports + full revenue attribution
Get Started →

Five reasons email outperforms
every other channel

Not opinions — structural advantages that make email the highest-ROI channel in marketing when executed correctly.

👑

Highest ROI in Marketing

Email averages $36 return for every $1 spent — no other channel comes close. The reason: near-zero cost per send at scale.

🔒

Owned Audience

Your email list can't be taken away by algorithm changes or platform shutdowns. It's the only channel you truly own and control.

🎯

Segmentation = Relevance

The right message to the right person at the right stage dramatically outperforms blasting everyone the same email. Behavior-triggered flows are 4× more effective.

⚙️

Automation = Infinite Scale

A sequence built once runs forever. Serving 100 or 100,000 subscribers with the same personalized experience costs exactly the same effort.

📊

Every Email is Attributed

Unlike brand awareness tactics, every email links to a traceable conversion. You know exactly which sequence generated which revenue — and optimize accordingly.


Before we build,
let's get aligned.

A few things help us build your system faster and better. Check what you have — we'll handle everything else.

  • An email service provider account (or we help you pick one)
  • A way to capture subscribers (form, landing page, pop-up)
  • Brand voice reference — website copy, past emails, or a brief call
  • At least one core offer or service you want to convert to
  • A lead magnet (optional — we can help you design one if not)
01

Submit the contact form

Tell us your list size, current platform, and what you want your email system to accomplish. Takes 3 minutes.

02

Audit call (30 min)

We review your current setup, identify gaps, and map out the exact sequences your business needs to prioritize first.

03

Strategy document delivered

You receive a full email system plan — sequences, triggers, timing, and copy direction — for your review before any build begins.

04

Build starts within 48 hours

Once approved, we begin building immediately. Welcome flow is live within the first week. Full system within 30 days.

05

Monthly reviews via FLOWKIX HUB

Access your performance dashboard anytime. Monthly reporting calls to review what's working and what to build next.